Marketing Entourage & Me Three to 25eight
In what has been an extraordinary eighteen months for people across the world, it has been particularly transformational for 25eight. We see the capabilities of Marketing Entourage, a human-centred marketing and customer experience education company and Me Three, a Customer Experience (CX) & Digital transformation consultancy transform into 25eight.
Marketing Entourage has built an incredible reputation with impactful education and marketing support services for thousands of businesses across Australia. The same team will continue to provide transformational learning experiences and support in a wider subject area to 25eight clients. The Me Three team also transitioned to 25eight to provide subject matter expertise, strategic guidance and facilitation and extensive experience in economic development outcomes. The transition aptly occurs on 25/8, in what the team coin 25eight day.
“The focus for us is on building capability for small to medium-sized businesses (SME)s so that we can not only impact their lives, but the lives of their community,” says Sam Hurley, Co-founder and CEO of 25eight. “There is a lot of equity in the Marketing Entourage and Me Three brands and we’d like to build on that but laser focus on our support for Startups and SMEs specific to economic development.”
“This transition allows us to be the best in the world at providing personalised and transformational experiences for business with measured impact without the distraction of several businesses with several target audiences. We know what stands us apart from the crowd and we’re continuing to strengthen and build on that with 25eight,” says Phil Ore, Co-founder and Co-CEO of 25eight.
With the official merging of the businesses into 25eight on 25th August, it won’t be a sudden end to the brands. Marketing Entourage courses will continue to be served via 25eight.academy and existing Marketing Entourage programs and support services integrated with 25eight to offer participants a greater experience. Me Three strategic offerings specific to economic development will be integrated with 25eight services to complement the offerings to partners, such as government.
The Regional Growth Project continues to be a focus for 25eight with the team especially passionate about driving innovation and increasing the competitiveness of regional Australia. The 25eight team now has a majority regional base with new team members in Bendigo, Ballarat, Point Lonsdale and Mornington (which is technically Metro, but feels regional!)
Exciting times lie ahead as 25eight carves itself a niche in helping time-poor businesses build capability in innovation, creativity and entrepreneurship.